New kit

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Escalator
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Re: New kit

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Trowel wrote: Sun Jul 12, 2026 9:19 pm I think it's a level of marketing incompetence we'd all hoped was behind us.
Well you can nit pick on the odd issue now and then but overall our marketing activities are vastly improved these past 12 months.
blueforyou
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Ian Snodin
"And you can put that in your ******* black book"
Johnny "retaliate before tackled" Morrissey

BlueMyMind
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cassius wrote: Mon Jul 13, 2026 12:07 pm Is that Ray Atteveld?
It's Ian Snodin

Sorry, ignore me didn't see it had already been answered
blueforyou
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Clean shaven version

Moustaches are back in, now

And mullets

Perm, anyone?
"And you can put that in your ******* black book"
Johnny "retaliate before tackled" Morrissey

BlueMyMind
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Re: New kit

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cassius wrote: Mon Jul 13, 2026 12:07 pm Is that Ray Atteveld?
Snodin

Sorry I jumped the gun too.
PoD1878
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Why are the club so slow with things like player numbers, new player my son wants the shirt for his birthday, yet Hackney hasn’t got a squad number yet.

Surely sign a player get them a number, kids will want the shirts.
Cereal Killer
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PoD1878 wrote: Mon Jul 13, 2026 8:48 pm Why are the club so slow with things like player numbers, new player my son wants the shirt for his birthday, yet Hackney hasn’t got a squad number yet.

Surely sign a player get them a number, kids will want the shirts.
Hackney really wants the number 18, but we’re saving it for a certain someone

So he’s said he’ll wait and see if we do sign him or not





Or just, Everton shit, booo 🤷‍♂️ ;)
Trowel
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Either it's some 4D guerilla marketing, or they've still not got a handle on this

Trowel
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Oh wait, now they're going with it

Shogun
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Fair play to them if it is a genuine marketing strategy and not an original billboard mistake that they're now running with.

I feel like if you're going to do that, probably need to prove your competence a bit more first. People might believe it's deliberate when they can get through watching a pre-season match on the OS without it crashing. You know?
Shogun
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Speaking of kit marketing gimmicks. What a complete waste of time and effort that FA Cup kit we wore against Sunderland last season was.
The Doc
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Shogun wrote: Tue Jul 14, 2026 4:49 pm Speaking of kit marketing gimmicks. What a complete waste of time and effort that FA Cup kit we wore against Sunderland last season was.
Thats my favourite kit that I got my lad. Wasn't fussed at first, he just wanted a kit with Grealish on, but its one of our best IMO.
Sir Stealth
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Shogun wrote: Tue Jul 14, 2026 4:49 pm Speaking of kit marketing gimmicks. What a complete waste of time and effort that FA Cup kit we wore against Sunderland last season was.
So random that

I think I speak on behalf of the entire fanbase when I say that as Castore own Umbro, the only additional releases we want are authentic Umbro re releases of classic Everton shirts of the past. That should probably tell Castore all they need to know about what we think of their brand
Shogun
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The Doc wrote: Tue Jul 14, 2026 5:21 pm Thats my favourite kit that I got my lad. Wasn't fussed at first, he just wanted a kit with Grealish on, but its one of our best IMO.
Not saying it was a bad kit or anything

Just announcing a new kit on the day you're going to wear it, annoying people by not wearing blue at home, not having it on sale until days after the match and then losing anyway to never wear it again is a pretty poor marketing strategy for selling something!
Toshyboy
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Re: New kit

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Sir Stealth wrote: Tue Jul 14, 2026 5:28 pm So random that

I think I speak on behalf of the entire fanbase when I say that as Castore own Umbro, the only additional releases we want are authentic Umbro re releases of classic Everton shirts of the past. That should probably tell Castore all they need to know about what we think of their brand
Fans forum should raise this with the club. They’ll generate a lot of sales
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